I’m sure by now you’ve had a chance to see the new Domino’s commercial that reveals the less than stellar comments from focus group participants about their pizza. And from the looks of it, they didn’t hold back. “Flavorless” and “cardboard” were among the words used to describe the taste of the pizza, and participants [...]
What a great way to start the AIR blog. Last week Frank Baselice, VP at AIR Marketing, broke the news that a campaign designed by the company had won the IABC Phoenix Copper Quill Awards in the Electronics Communication category for the “Tobacco Use: It’s a Personal Foul” campaign.
Here is Mr. Baselice’s congratulatory e-mail to [...]
Continue reading about Marketing Campaign Wins Copper Quill Awards
